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Replace: July 24, 2023 (6:15 AM ET): Twitter has formally modified its emblem from the chook to the letter “X,” representing Elon Musk-owned X Corp. The web site continues to be known as Twitter, although, and the rebranding is restricted to only the emblem.

Authentic article: July 24, 2023 (1:18 AM ET): Twitter is rebranding itself underneath the Elon Musk regime. Twitter’s iconic blue chook emblem will quickly get replaced by an “X” emblem that Musk revealed a couple of hours in the past. The X.com web site additionally redirects to Twitter, and as per Musk, the brand new X emblem ought to go stay on Twitter someday at the moment.

Musk’s shocking rebranding announcement was accompanied by a number of tweets from Linda Yaccarino, the lately appointed Twitter CEO. Yaccarino mentioned X is the way forward for limitless interactivity centered round audio, video, messaging, funds, and banking.

“For years, followers and critics alike have pushed Twitter to dream greater, to innovate quicker, and to meet our nice potential. X will do this and extra. We’ve already began to see X take form over the previous eight months by our speedy function launches, however we’re simply getting began,” Yaccarino introduced.

On Sunday, Musk additionally polled thousands and thousands of customers to ask if they’d be okay with Twitter altering its colour scheme from blue to black. “And shortly we will bid adieu to the Twitter model and, regularly, all of the birds,” he mentioned.

Twitter is already working underneath the identify “X Corp” since Musk took over the platform. He has lengthy envisioned a WeChat-like “tremendous app,” and that’s exactly what X goals to develop into.

It’s Monday morning proper now, and Twitter’s blue chook continues to be very a lot alive. We’ll have to attend and see when the swap with the brand new X emblem takes place.