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Posted by Kobi Gluck, Director, Product Administration, Google Play Developer

One of many some ways we hold Google Play a protected and trusted platform is by verifying the id of builders and their fee data. This helps forestall the unfold of malware, reduces fraud, and helps customers perceive who’s behind the apps they’re putting in.

For instance, we require builders to confirm their electronic mail deal with and cellphone quantity to guarantee that each account is created by an actual individual, with actual contact particulars.

At present, we’re asserting expanded developer verification necessities in our Play Console Necessities coverage. As a part of this replace, we’ll additionally share extra developer particulars in your app’s retailer itemizing web page to assist customers make assured, knowledgeable decisions about what to obtain.

Right here’s a fast have a look at what’s new.

Whenever you create a brand new Play Console developer account for an group, you’ll now want to offer a D-U-N-S quantity. Assigned by Dun & Bradstreet, D-U-N-S numbers are distinctive nine-digit identifiers which can be broadly used to confirm companies.

As a result of we’ll use D-U-N-S numbers to confirm your small business data in the course of the account creation course of, it is vital to verify the knowledge that Dun & Bradstreet has about your small business is updated earlier than making a developer account. You might also be required to submit official group paperwork to assist us to confirm your data.

When you’re undecided in case your group has a D-U-N-S quantity, you possibly can test with Dun & Bradstreet or request one at no cost. The method can take as much as 30 days, so we encourage you to plan forward. Study extra.

We’re renaming the “Contact particulars” part in your app’s retailer itemizing to “App help” and including a brand new “Concerning the developer” part to assist customers study extra about you. “App help” might present your app’s help electronic mail deal with, and you may select to indicate your web site and help cellphone quantity. “Concerning the developer” might present verified id data like identify, deal with, and phone particulars.

When you create a brand new Play Console developer account and we’ve verified your particulars, you’ll be eligible to start out publishing apps on Google Play.

If at any level we will’t confirm your data, like your authorized identify or deal with–we’ll get in contact and ask you to reverify your data to keep away from having your apps faraway from Google Play.

On August 31, we’ll begin rolling out these necessities for anybody creating new Play Console developer accounts. Your “Concerning the developer” part can be seen to customers as quickly as you publish a brand new app. Over the primary couple of months, we’ll take heed to suggestions and refine the expertise earlier than increasing to present builders.

In October, we’ll share extra data with present builders about tips on how to replace and confirm present accounts.

Thanks for partnering with us as we proceed to make Google Play a protected and trusted platform for everybody.