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How Gear Patrol acquired DPReview from Amazon


In March, DPReview introduced that dad or mum firm Amazon was shutting it down, and the images world entered a twin state of shock and disbelief.

For 25 years, DPReview had served as a persistently dependable and authoritative voice on images gear. However images fanatics didn’t simply go to DPReview to drool over Canon’s latest lens or evaluate Sony and Nikon’s face-detection autofocusing capabilities. It was an lively discussion board the place we (sure, I’m a type of images folks) might hang around and geek out.

That such an intensive archive of images information and the sturdy neighborhood it had fostered was being banished to the abyss — the plan wasn’t even to archive it however to change it off fully — was a blow to many. The announcement on DPReview garnered over 5,000 feedback, and other people took to social media to share their ideas about Amazon’s choice.

 

However that quickly modified when Gear Patrol — which affords recommendation, how-tos and product evaluations, however not particular to cameras — got here to the rescue. It finalized a deal to buy DPReview from Amazon for an undisclosed sum in June 2023. I used to be excited to talk to Eric Yang, Gear Patrol’s founder and CEO, to seek out out what motivated the acquisition and what he discovered from the method.

Authority and neighborhood

Yang was pushed to carry DPReview below the Gear Patrol aegis for a number of causes, and whereas it made enterprise sense, there was a private motivation there, too.

“It’s a enterprise, so it’s not a completely altruistic endeavor,” Yang instructed me. “However DPReview may be very significant to me. It’s significant to lots of people, I believe, who’ve grown up on the web.”

DPReview is residence to a unprecedented information base that Yang was reluctant to see disappear. However this data base doesn’t reside simply in its huge archive of evaluations, shopping for guides, editorials and recommendation; it’s additionally within the sturdy neighborhood that this experience fostered. For therefore many individuals, DPReview was a protected place to precise opinions, ask for recommendation, or simply be images geeks. All of this, collectively, was helpful to Yang.

A pure match

Yang describes Gear Patrol as a spot that empowers folks to pursue their pursuits and passions with confidence, which is why he believes that Gear Patrol and DPReview are a pure match. “We wish to assist folks have the information that they should pursue their explicit passions in the absolute best manner,” Yang stated.

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